Ecosystem Map

System 07 of 9

Finalist Management

Future Phase
ITInternal Team

Operational workflow that moves vote data into a confirmed, QA'd finalist list and activates the right CRM journeys.

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System-level tasks

Tasks without a specific step land here.

Flows from (visual flow — not a blocker, built in parallel)

Workflow

  • Vote data enters Airtable
  • Top 6 per area/category highlighted
  • Internal review
  • Finalist approval
  • Bulk tagging in ActiveCampaign
  • Finalist automations activated

Segmentation

  • By Area
  • By Category
  • Greater Manchester overall award

Greater Manchester overall award

Sits across the wider awards structure. Handle with separate tagging logic in Airtable / EasyPromo / ActiveCampaign — it may need different rules from area/category awards.

Risks

  • Fraud / vote manipulation
  • Duplicate finalists
  • Missed QA leading to wrong activation